Webtron's Innovative New
Auction Technology Options in 2025
Processing
Irish Auction Software
Online auctions are a powerful way to reach bidders well beyond your local region — but they’re even more impactful when hosted directly on your own website. As one of the world’s leading independent online auction software providers, our platform is purpose-built for Irish auctioneers who want to deliver a feature-rich, branded online auction experience without relying on third-party portals.
Our goal is to shift the spotlight back to your brand, helping you build stronger, long-term relationships with your bidders. That’s why our software is fully custom-branded with your business’s colours and logos, offering a seamless user experience through independent logins that keep your brand front and centre.
Bidders benefit from a smooth, intuitive browsing and bidding experience, thanks to smart filters, related item suggestions, and our tailored e-alerts system, which notifies users when items of interest are listed. Every aspect of the platform — from search functionality to engagement tools — is designed to maximise discoverability, retention, and results.
If you’re ready to run smarter, branded, and more engaging auctions from your own website, look no further. Our software delivers everything you need — and more.
Admin features that are sure to impress.
Our powerful admin tools are built to streamline every aspect of online auction management. With a single-platform solution, administrators can easily manage everything from bidder registration to sales processing, invoicing, and billing, all in one intuitive interface. Designed for flexibility, the platform supports multiple auction formats — including broadcast, timed, sealed bid, and ‘buy now’ options — along with a centralized online marketplace for fixed-price sales.
We’re proud to be among the first to offer seamless live mobile bidding with no app downloads required, removing participation barriers and making it easier for bidders to engage from any device. Creating listings is quick and simple with the option to upload a downloadable spreadsheet or use our built-in online lot generation tool. You can also easily drag and drop images to each listing for a clean and organized presentation — all from a single secure login.
To support international bidders, the platform offers built-in language translation and currency conversion, along with real-time reporting features to give administrators instant visibility into bidding activity and auction performance.
New Features!
Payment gateway options: (Stripe, Apple Pay, Google Pay, PayPal)
Auto-Translation Multi-Language Auction Software: 104 Languages available.
Bidder Verification: Ensure a secure auction with credit card verification.
AI Auction Software Solutions: AI automated auction Lotting and Cataloging
AI chatbot: 24/7 Admin Support
Auction API : Our integrated suite enhances efficiency, reduces administrative workload, and ensures scalability by automating processes seamlessly across systems.
Lot videos: Specific lot videos of your featured content.
Marketing Materials (images, GIFS, Videos). Use for EDM, website and social media marketing.
Invoicing Options:
Use in system invoicing
Export CSV for external invoicing
XERO invoicing compatibility module.
Modern. Feature-rich. Ready to launch.
We’re committed to continuous innovation, consistently reinvesting in our platform to ensure you have access to the most modern, up-to-date online auction software that evolves with market demands. Our expert technical support team is here to provide full system training and responsive assistance to both administrators and bidders, ensuring a smooth experience for every auction. In addition, our web support team is available to help you build a professionally designed website that showcases your brand and auctions with impact.
Choose an online auction platform built to grow with your business. With no start-up costs, no software downloads, and a quick setup process, you can launch your first sale and start engaging bidders in no time
Online auction solutions for your business
🎥 Live Webcast Auctions
⏳ Timed Online Auctions
📈 Marketplace
👩💻 Remote Clerking option
✅ Everything you need & will run from your own website
🏷 White Label Auction Software – ‘value protect your bidders & IP’ ( Not a group site 
)
So modern works on all devices without frustrating bidders to download apps
🧑💻 Includes Setup, Training & Local Ongoing Support
🧾 Auction invoicing & reporting
🖥 Websites & marketing
😊 Simple for bidders and powerful for auctioneers
So ready to get started?
The latest in Webtron 9AI Auction Software is here
Take your online auction business to the next level with a powerful white-label auction solution designed specifically for Irish auctioneers. Webtron 9AI — the latest release of our AI-powered auction software — runs seamlessly from your own website, giving you full control over branding, user experience, and bidder engagement.
With a platform that’s “Simple for bidders and powerful for auctioneers,” Webtron 9AI combines cutting-edge functionality with ease of use, helping you manage auctions more efficiently while delivering a professional, modern bidding experience across all devices.
Now is the perfect time to upgrade. Get in touch today to schedule your free demo and discover how Webtron 9AI can transform your auction business.
FAQS
Webtron’s Irish auction software is an all-in-one digital platform that enables Irish auctioneers to run online auctions under their own branding. From real-time bidding to catalog management, bidder registration, and invoicing – everything happens securely and seamlessly on your own website.
Yes. Our platform is fully optimised for the Irish market. It supports transactions in Euro (€) and integrates easily with popular payment solutions like Stripe. Invoicing and tax settings can also be customised to suit Irish requirements.
Webtron’s software supports a variety of Irish auction sectors, including:
– Realestate
-Agricultural
– Clearing Sales
– Automotive
– Industrial
– Livestock
– Antiques and collectibles
– Charity & fundraising auctions
You can host timed and live-streamed all from your own branded auction platform.
Absolutely. Webtron is designed to be intuitive and easy to use. Irish bidders can register, bid, and pay from any device — mobile or desktop. Auctioneers benefit from a powerful backend with real-time analytics, catalog tools, and support every step of the way.
Yes. Webtron is fully GDPR compliant, ensuring the safe and lawful handling of personal data for both bidders and sellers. Our platform offers built-in tools for consent, data access, and privacy protection aligned with Irish and EU law.
Getting started is simple. Webtron offers quick setup, onboarding, and training tailored to Irish auctioneers. We’ll help you launch a fully branded, professional auction portal in no time — ready to run your next auction confidently and securely.
Ask us for a demo.
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